Ahmad Raza

Branding vs. Marketing: Why You’re Confusing the Two and It’s Costing You

Your logo is not your brand. Your Instagram posts are not your marketing. Let’s fix the confusion.   Here’s a common trap for small businesses: they invest in a logo, make a website, post on Instagram… and then wonder why their growth stalls. It’s because they’re blending branding and marketing—and not doing either with intention. […]

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Train the Tools: How AI SEO Starts With Educating ChatGPT and Gemini on Your Brand

Scaling with AI? Not so fast—first, teach the tools who you are.   Everyone’s talking about using AI for content. And sure, it’s exciting—blog posts in seconds, meta descriptions with a click, instant social captions. But here’s the reality: AI is only as good as what it knows. If ChatGPT or Gemini haven’t learned your

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